The Rise of Kraft Mailers in Singapore’s E-Commerce Scene
Key Takeaways
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Kraft mailers are becoming the go-to packaging choice for e-commerce in Singapore.
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They are cost-effective, eco-friendly, and lightweight for shipping.
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Different types, including padded mailers, meet varied business needs.
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Custom printing adds branding power while keeping packaging sustainable.
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Buying from local suppliers ensures faster delivery and restocking.
Why Kraft Mailers Are Gaining Popularity
As sustainability becomes a business priority, kraft mailers, sometimes known as paper mailers or eco mailers, are quickly emerging as the preferred packaging choice for Singapore’s e-commerce sellers.

These simple yet effective packaging solutions balance functionality with eco-consciousness, making them suitable for everything from clothing to documents. With businesses increasingly moving towards reducing plastic, paper mailers are proving to be an essential part of greener packaging strategies.
Understand What Eco Mailers Are
Paper mailers are lightweight, paper-based envelopes designed to protect flat or soft products during delivery. They are made from durable brown paper packaging that offers both sturdiness and recyclability.
Many of these eco mailers are also compostable, aligning with consumer preferences for more sustainable packaging. Ideal for items such as clothing, books, and documents, they offer a smart balance between protection and affordability.
Why They’re Popular with Online Sellers
Online retailers value paper mailers for their low shipping weight, which helps cut down on courier costs. Their affordability makes them particularly attractive to small businesses looking to optimise expenses. Additionally, the ability to brand paper mailers with simple designs or stickers enhances the unboxing experience without the need for costly custom packaging. Compared to bulkier shipping supplies, they offer a minimalist yet practical solution.
Explore Different Types of Paper Mailers
Not all paper mailers are the same, and knowing the right type for your products ensures maximum efficiency. Options include:
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Padded mailers – Designed with extra cushioning, perfect for fragile or delicate items.
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Self-sealing mailers – Convenient for busy sellers, reducing the need for extra tape.
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Gusseted mailers – Expandable options that allow for bulkier products.
Each variety provides flexibility for different e-commerce requirements, making paper mailers one of the most versatile choices in packaging.
Custom Print for Branding Impact
Customisation has become a big driver in the packaging industry. Many suppliers now offer custom printed tape and logo printing directly onto kraft mailers. This ensures businesses can project a professional brand image while still using eco-friendly packaging.

For small businesses, even simple touches like branded labels and stickers or wrapping paper suppliers in Singapore can elevate the overall customer experience.
Buy Local for Faster Restocking
In fast-moving e-commerce, having reliable packaging stock is crucial. Buying paper mailers from local Singapore-based suppliers helps businesses restock quickly, often within the same week. This reduces the risk of running out during peak sales or festive periods. Local sourcing also helps reduce the carbon footprint compared to shipping in large volumes of industrial packing supplies from overseas.
Mailers as the Future of E-Commerce Packaging
The rise of paper mailers in Singapore highlights how packaging trends are shifting towards sustainable, practical, and brand-friendly options. For businesses, they provide an affordable way to reduce plastic reliance while maintaining strong packaging performance. Whether you’re shipping clothing, documents, or fragile items, kraft mailers offer a smart balance of function and eco-responsibility.
Explore PackInk’s full range of shipping supplies and eco packaging solutions today at PackInk Singapore.

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